Many people travel abroad for differing opportunities. However, in doing so, they sometimes leave behind their culture and sense of community. Primarily, Irie Match was created in order to help individuals (from Jamaica and other parts of the Caribbean), living abroad connect with others of their same background and culture, so they can have a sense of home and community connection.
Irie match is also there for individuals who like the Caribbean/ Jamaican culture and would like to connect with such users/ profiles.